3 things that affect your labeling routine
In a world where every detail matters, from environmental responsibility to precision labeling and operational efficiency, the labels you choose have a profound impact on your business.
We explore three critical aspects of label management that every company must consider.
- First, there is environmental responsibility, which involves choosing sustainable labels.
- Next, accurate and regular labeling is essential to meet both consumer demands and legislation.
- Finally, it is crucial to choose the right type of label printer to maximize efficiency and cost-effectiveness in your label distribution.
By understanding these factors, companies can not only improve their operational performance but also strengthen their brand and market position.
Sustainable labels
In an era where the sustainability and functionality of products are crucial for both consumers and businesses, choosing sustainable labels is a critical aspect of product design. Sustainable labels, in this context, are designed to withstand extreme conditions such as oil, dirt, water, moisture, UV radiation, and temperature variations. These labels are not just part of a labeling strategy; they are a vital component to ensure the product’s integrity and durability over time.
Eco-friendly labels
By using eco-friendly labels, a company signals a clear commitment to the environment, which today’s consumers appreciate and which can positively affect brand loyalty. Consumers are more likely to support and recommend brands that take environmental responsibility seriously, thereby creating a stronger market position. Furthermore, it helps companies comply with regulations and guidelines related to sustainability.
Eco-friendly labels come in various forms. The most common types are:
- Biodegradable labels: Labels that naturally break down in the environment without leaving harmful residues. Suitable for products often handled outdoors.
- Recycled labels: Made from recycled material. Suitable for all products where the label material can be recycled.
Working sustainably offers both economic and environmental benefits
Working sustainably in this context means ensuring high productivity by creating an efficient and reliable printing environment, while also minimizing environmental impact.
Ensure proper product labeling
Product labeling is crucial to ensure that products are recognizable, traceable, and comply with various legal requirements. In addition to being an informative resource for consumers, labeling also serves as a tool for effective management within distribution and sales. We highlight five key labels that most companies should be aware of.
Achieve high efficiency in your company’s printing environment
Choosing the right label printer can dramatically affect the efficiency of an organization’s label logistics. Understanding the different types of printers and their suitability for various tasks is crucial. Carefully evaluating the need for mobility, print volume, and operational environment helps companies choose the right label printer, thereby improving both efficiency and cost-effectiveness in their label management. Here is an overview of three popular Zebra printers from different categories and their specific advantages and disadvantages.
ZQ600-series
Mobile printers
The Zebra ZQ600 series is an updated version of the popular QLn series and includes several models. These printers are direct thermal label printers, meaning they use heat to create images or text on specially heat-treated paper.
The main advantage of the ZQ600 series is that they are mobile and easier to handle in environments where mobility is highly valued. For stores and various couriers that need label printers, mobile printers are usually the best suited.
The downside of the ZQ600 series printers is the need for specific thermal paper, which can be more expensive than other options. This type of paper can also have issues with prints fading over time, especially if exposed to heat or direct sunlight.
ZD621
Desktop printer
The ZD621 is a label printer capable of printing linerless labels, meaning it does not require silicone-coated backing paper. Unlike traditional label printers that generate between 10 and 15 kilograms of waste in the form of backing paper per box, the ZD621 is a more environmentally friendly option.
The printer is more efficient as it allows the printing of labels in varying sizes within the same width, providing a universal solution and eliminating the need for multiple label rolls. It also takes 33% less time to apply labels as there is no need to remove the backing paper for each label.
All accessories available for the ZD421 model also fit the ZD621, meaning there is a larger range of accessories available.
A limitation of the ZD621 and its linerless technology is the durability of the labels, which can be a challenge if they need to last longer than 1 to 3 months. For those needing labels with longer durability or larger capacity and rolls, traditional printers are still recommended.
ZT231
Industrial printer
The Zebra ZT231 is an industrial label printer designed to handle both light and demanding printing tasks in various industrial environments. This printer offers flexibility by supporting both thermal transfer and direct thermal printing techniques. Its robust design with a metal frame makes it durable and suitable for demanding work environments.
One of the biggest advantages of the ZT231 is its high printing speed, which can reach up to 305 mm per second at a resolution of 203 dpi, and also support for higher resolution at 300 dpi for more detailed labels. The printer has a large 4.3-inch color touchscreen that makes it easy to use and navigate through different menus and settings.
The main drawback of the ZT231 is its size and weight, which can be a limitation in smaller workspaces.
In conclusion, these three factors are fundamental for successfully managing labels. By understanding and integrating these aspects into the company’s daily operations, one can not only improve operational efficiency but also strengthen the brand’s value and contribute positively to society and the environment. Adopting these principles is thus an important part of a company’s long-term success and sustainability.